Conceived by Founder & Creative Director Charlotte Blakeney, and brought to life alongside Head of Design Dalena Le and Senior Jewellery Designer George Plionis, the Love in Bloom engagement collection is a modern interpretation of the lotus. A symbol that has shaped By Charlotte for over fourteen years, the lotus became the starting point for a collection that honours love, growth and new beginnings.
For Charlotte, the collection is a deeply personal evolution of the brand's most iconic emblem.
"Love in Bloom is a celebration of our Lotus in all its forms, a symbol of blooming, blossoming and growing together...I wanted this collection to be a reminder to embrace every chapter of your journey with your partner, because love is always evolving."
Charlotte Blakeney, Founder & Creative Director.
Building on Charlotte's vision, the team drew inspiration from art, architecture and nature to reimagine the lotus in a contemporary way. Gentle, vine-like forms reference the flower's roots, while sculptural details and hidden elements create moments of quiet discovery. The result is three distinctive engagement rings, each designed with its own personality while remaining connected through a shared design language that is unmistakably By Charlotte.
"Rather than creating many designs, we wanted to create a smaller collection that felt considered. Each ring has its own personality, but together they tell one story."
George Plionis, Senior Jewellery Designer.
One of George's favourite details is hidden in plain sight. Rather than using a traditional setting, each centre stone appears to float above lotus-inspired petals, allowing light to move freely around the diamond and creating a sense of effortless brilliance. "It's almost like a single line drawn in one breath," he says. "There's a beautiful flow and tension through each design that feels almost meditative."
For George, Love in Bloom represents more than an engagement collection. It marks the beginning of a lasting legacy within By Charlotte, creating heirloom pieces designed to be worn, treasured and passed on through generations.
"An engagement ring becomes part of your story. It's something you live with every day, and over time it becomes part of who you are. That's what we wanted this collection to celebrate."
George Plionis, Senior Jewellery Designer.
