Protection of Eye: Behind The Design
When Charlotte, our Founder, and Dalena, our Head of Design, set out to design Protection of Eye, they began by taking an introspective look at the power of feeling safe and loved.
"The search for stability and protection is a such universal experience, and we wanted to explore this through the designs. There is so much beauty in the empowerment of a self that is truly at peace."
- Dalena Le, Head of Design
During the design process, Charlotte and Dalena were drawn to the protective and karmic powers of the evil eye. The evil eye is an ancient talisman of protection, often gifted to loved ones to keep them safe from harm and misfortune.
“The evil eye has been a companion on my travels and a source of comfort in moments of uncertainty. I wanted to bring this sense of protection and positivity to others though the collection. Each design carries the hope that it will make you feel loved, lucky, and safeguarded, just as the evil eye has done for me."
- Charlotte Blakeney, Founder
The pair worked together to reimagine the evil eye with a modern twist, using hand-drawn artworks, playful textures, and vibrant gemstones. Protection of Eye was born; an ode to your radiant energy and the evil eye’s power to protect it.
“The evil eye has been a companion on my travels and a source of comfort in moments of uncertainty. I wanted to bring this sense of protection and positivity to others though the collection. Each design carries the hope that it will make you feel loved, lucky, and safeguarded, just as the evil eye has done for me."